Help my friend Larry Pegg make a difference

Hello, Friends –

My friend and client Larry Pegg in Ottawa, CA, lost his daughter to suicide, and he's channeled his grief to inspiration with his music. He recently entered his song "We Love Hockey" to the CBC's Hockey Night In Canada (HNIC) Song Quest contest in conjunction with a campaign, "Hockey is Great, Life is Bigger," to raise funds and awareness for suicide prevention and mental health. 90 percent of the proceeds from his album sales in this campaign will go to Do It for Daron (D.I.F.D.), a grassroots movement with the mission of creating awareness, inspiring conversations, and transforming youth mental health. It was started by Luke and Stephanie Richardson after they lost their 14 year-old daughter Daron to suicide in 2010. Visit the site we just launched to play and vote for his song:

Also, check out the album he just released this fall "Before and Afterlife: The Theory of Positivity," a full album of great original songs also raising money for suicide prevention and mental health. To listen and buy, visit

Larry Pegg Hockey is Great, Life is Bigger Campaign  Larry Pegg HNIC Song Quest We Love Hockey  Larry Pegg Before and Afterlife: The Theory of Positivity

Thanks for reading and listening,

All the best,

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